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Patrick Mills has joined the Idaho Potato Commission (IPC) as the retail promotion director for the western U.S. and Canada, following the retirement of Kent Beesley. Mills brings more than 25 years of experience in the produce industry. Based in the Denver area, Mills launched his career as a produce merchandiser at Safeway in 2000 and then advanced to manage produce and floral products at Sprouts Farmers Market and Lucky’s Market. Prior to that, he grew up working at his parents’ and grandparents’ wholesale produce company in Denver, a business that dates back to 1913.