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Potato retail sales increased in dollar sales by 14.4 percent but decreased in volume sales by 1.5 percent from January through December 2022 compared to 2021. Despite the slight decrease in volume sales, volume sales remain 3.7 percent above pre-pandemic levels.
All categories of potatoes increased in dollar sales, with four potato categories rising by double digits. Volume sales were down for all categories of potatoes in the store other than refrigerated and canned potatoes.
Fresh potato dollar sales were up for all types except purple potatoes, which declined in dollars and volume. Yellow potatoes had the most significant increase in dollars (23.8 percent) and were one of two categories to increase in volume (8.5 percent).
In 2022, consumers paid, on average, $2.15 per pound for potatoes. However, prices were the highest from July through September, averaging $2.35 per pound.